

SpotOpp Strategy Platform
Your digital guide through the strategy process


















Strategic insights, without the clutter

Strategy software that truly supports you
Too many strategies fail due to missing input. Data buried in folders, or locked inside the heads of people. SpotOpp changes that.
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With our strategy software, you quickly and systematically gather insights from across your organization. This helps you build a strategy that’s solid, supported by your team, and grounded in what’s really happening in the market. With SpotOpp, you can make commercial decisions with confidence, by focusing on what truly matters.
Everything you need. All in one place.
The SpotOpp Stategy Platform guides you through every step of the strategic process with easy-to-follow instructions. Relevant models are translated into simple, practical questionnaires, so you don’t have to memorize them or explain them to your team. After all, strategy isn’t about filling in frameworks, it’s about making the right commercial decisions.
Clear Dashboards
With our real-time visual overviews, you instantly see where your opportunities are and how to act on them. Inspire your team to turn strategy into action, without overwhelming reports, spreadsheets or powerpoints.
Practical how-to video's
Need help with a specific step? Our step-by-step videos offer quick, simple, and hands-on support.
Expert support
Looking for guidance or a strategic sparring partner? Our experts are here to help you get the most out of SpotOpp.
As dynamic as your business
A strategy that moves with you
With SpotOpp, you build a strategy that’s both flexible and grounded in data. Turning input from across the company into focused decisions. With clear dashboards highlight opportunities, risks, and priorities at every level: from leadership to teams, per market, product, or region.
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Turn your data into actionable strategies without spending hours piecing things together. And adapt your strategic approach easily when things change — because let’s be honest, they always do.


Why use SpotOpp?
✔ Data-driven insight: no assumptions, just reliable answers
✔ Complete market analysis: why guess when you can know?
✔ Team buy-in from day one: strategy is a team sport
✔ Faster from plan to action: real-time dashboards and clear next steps
✔ Focus on what really matters: prioritize markets, products, and actions
Strategy with direction and momentum
What we do
At SpotOpp, we combine four key principles to help you make better decisions with stronger buy-in:

Strategic insights to choose the right direction
You’re probably already using data on sales, customer behavior, and campaigns to gain momentum. But are you sure you’re heading the right way? SpotOpp helps you gather strategic insights, set clear priorities, and turn them into an actionable plan.

You're in control
Markets shift. Your strategy should, too. Forget thick reports that are outdated by the time you are ready to use them. With SpotOpp, you stay in control. Build your own data-driven strategy and easily adjust it in real time, without getting lost in abstract models or complex theory.

Interactive, inclusive & fun
The best strategies aren’t built in isolation. Our method actively involves your teams and captures knowledge you won’t find in dashboards. That makes the process stronger, and more enjoyable. And when people help build the strategy, they’re more likely to follow through.

We guide you through the process
No generic frameworks or 200-page reports. Just a focused method that delivers sharp insights. Per market, per product. So you always know what to do next to create real impact!
Why our customers love SpotOpp
Global Sales & Marketing Director, Alewijnse
“We needed to be more selective in our market approach, but missed the overview to confidently prioritize activities. We can now structurally analyze all our opportunities the same way. Aligning departments and providing the right focus.”
Chief Executive Officer,
Aryzon World
“SpotOpp delivered transparency faster than we ever anticipated. Yes, you have to invest time to discuss the different elements. But since we made more progress in one workshop than we had in our strategy sessions the past months, we consider it time well spent.”
Marketeer,
BlaData
“We needed to get the market situation clear, but could not get all info together in a way that showed us everything. During the workshop we immediately saw results. In clear dashboards, that were updated directly!! With the full picture we can make better decisions.”
Powerful software, easy to use

Your strategy process, supercharged
You work your way. We are here to help, not change that. Whether your company structure is simple or intriguingly complex, SpotOpp adapts to how you operate and report. Set it up in seconds, and let SpotOpp guide you step by step through proven models, gathering relevant input from every team you want. No with complex academic models, but with user-friendly surveys.
Get instant clarity and an actionable plan. No fluff, just a real-time view of your business environment so you’ll get the most out of your strategy.