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Hello, we are SpotOpp

We provide a pragmatic process, support and digital platform for the best commercial decisions. For we believe that with the right priorities you'll reach your ambitions way faster.

There are many systems (like Hubspot and Salesforce) that help you run as fast as you can, but are you sure you are even running in the right direction? You don’t determine that with operational data –such as where and when to reach the customer- but with a complete picture of the market situation, your fit and improvement areas. That's why we offer you all the tools you need: a pragmatic process, support and a digital platform, to confidently take the right -and therefore data-driven- commercial decisions.

Our value proposition

Unlike existing tools or agencies we bring together the following principles:

Strategic insights & action plan

You're probably using several tools to collect data: sales numbers, customer behavior, etc. Data that's great to help you optimize your activities. But how do you decide which activities to do: which products or services will sell best? In which markets? To determine the right direction you need strategic insights. On the main influencer of your success: the market. And a pragmatic action plan will get you moving in that specific direction.

Unlike existing tools, SpotOpp focuses on strategic insights, to determine the right direction, and provides an action plan that shows all the required adjustments.

You're in the driver's seat

With so many factors, markets, products, services and changes, it's often hard to know where to start. You can get a ready-to-go strategy advice from an agency. But what if the market changes? Will you know what to adjust? We feel you should be able to -confidently- create your own strategy. Without having to dive into all the theory. Because that part we've simply digitized for you. 

We believe you should be in control of your insights.

Interactive, inclusive & fun

Our validated method ensures quality insights. Including factors that can only be evaluated (not measured), the hidden intelligence (not captured in existing tools), and mutual influence between factors. In an interactive and fun way all employees become part of the strategy process. The best guarantee for reliability and buy-in!

Our interactive, inclusive and fun process ensures reliability and buy-in.


Getting the right insights for your strategy takes quite an effort and time. While resources are limited. So it can be tempting to go for a 'big steps home soon' approach, like a one-page strategy canvas. But, let's be honest: are all your markets really the same? Do they react the same? And are you looking at the entire market, so áll factors that influence your results, or just at the customer and yourself.

SpotOpp lets you assess the situation per market fast and easily and shows you your product-market-fit.

The Founder

"As Strategy Consultant I’ve helped companies introduce new products, enter markets, and improve efficiency. I know how difficult commercial decisions are without proper insights. How big a toll that takes on your budget, energy, and self-confidence.

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I wanted more control. So, I decided to optimize and digitize the process.


SpotOpp offers you all the tools you need: a pragmatic process, support and digital platform, to confidently make the right commercial decisions. With the right priorities, you'll reach your ambitions way faster!"



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