workshop

The fastest way to get started

The SpotOpp analysis solution digitizes the market analysis needed for your strategy. But sometimes even finding your ideal target markets 40% faster is not quick enough.

Jump-start your analysis by letting selected team members enter the first data in a workshop.

In a day we guide your team through a proper analysis. We start by explaining the purpose, answer all questions throughout the day and show how to read the results with the entered data. Helping you identify markets that will grow your revenue, fast and easy.

10 percent

10x More Factors

Professional analysis with the best insights. For informed decisions, even without marketing expertise.
80 percent

80% Effort Reduction

A single, shared truth. When you need it. Including input from all contributors. For the best control.
40 percent

40% Faster Insight

Know which products and markets to target for the best result. Achieve more than ever.

Would you like to see if SpotOpp works for you?

How a digital market analysis with SpotOpp works

Setting the SpotOpp tool up for your business is easy. In two simple steps we’ll help you define the products and markets you wish to analyze.

If you wish you can grant access to contributors, so you can include their input too.

onboard

We’ll guide contributors through your market analysis with multiple-choice questions and clear instructions. Securing their valuable knowledge. No matter where they are located. While you to keep overview and track progress real-time.

Finding your ideal target markets 40% faster not quick enough? We can facilitate a workshop that will help you get up to speed.

Learn more about the SpotOpp workshop.

input

Assessing markets from different viewpoints increases reliability of your data. Include knowledge from various contributors according the ‘Wikipedia-principle”. Discussing the differences will align contributors in an early stage. And is a first step towards accepting your final direction.

Official data sources and customer surveys can help you validate your data. Providing you with new insights over time.

discuss

You’ll find the potential of each product-market combination in a clear graph, linking to appropriate strategies. Various filters show the results from different perspectives: per Business Unit, country or company-wide. Identify potential areas of growth with precision.

Choose which markets to target. Decide on the right amount of sales efforts and create the right marketing mix for each market. Which products or services to develop or to phase-out. Avoid costly mistakes and ad hoc tactics.

decide

Update your analysis easily for each review round. Strengthening the results and improving your collaboration continuously.

improve

Particularly useful when you are seeking to

  • Get a full market insight urgently
  • Align your team
  • Break internal silos
  • Get buy-in for your strategy

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