A smart strategy won’t solve anything if you’re moving in the wrong direction. Yes, market size matters – and market opportunities are measurable: you don’t need to panic as your budgeting deadline looms large, then pick a target segment and set sales targets based only on the limited data you have there and then.

Helping you to connect strategic input across teams

Our solutions for senior executives are centered around democratizing strategy. We allow your teams to do the legwork and contribute their valuable input in less time.

For Marketing

Go beyond digital data to understand the bigger picture, identifying your addressable audience and choosing the right marketing mix to demonstrate value.

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For Sales

Focus on the places and prospects where you have the best product-market fit. The funnel shrinks and closing becomes a no-brainer because market demand is already there.

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For Product Development

Determine your product roadmap based on hard facts and what fits the market, not based on gut feeling, cool ideas or whoever shouts the loudest.

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Find out if SpotOpp works for you

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