Each of our customers faced a different challenge. Needed to make hard decisions. On which business unit to focus on in order to meet the expectations of a new investor, or which 'darling to kill' when the portfolio had gotten completely out of hand. Or which market to enter without wasting the limited resources ...
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We'd like to introduce you to some of our happy customers:
Alewijnse
Alewijnse has a labor intensive portfolio. They were struggling with staff scarcity and needed to revise their strategy. They however had limited market insights and insufficient departmental alignment. We solved that with our 3-step program:
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In the 1st session we clearly set the scope and found that the chosen segmentation was not completely right.
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The 2nd step -the workshop with an interdepartmental team of employees- provided a lot of clarity on the true market situation and product-market-fit. Since Alewijnse services quite a lot of markets and segments, they continued to map the markets that were not covered during the workshop in the following weeks.
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When the input for all markets was there, it was time to assess the results. To see which markets were 'low hanging fruit' and what adjustments were needed for other ones. It also became clear that some markets just cost too much effort and resources, and it was better to say goodbye to them.
As a result of our Program, senior management was able to identify and resolve bottlenecks, improve processes, and give the company an edge worth millions in a competitive industry.
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Sourcing
Now that we know the details of your operating model, it's time to assess each market you're targeting, and the fit of the offer you are providing there.
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In this inspiring workshop we’ll tap into your collective intelligence. By asking the right questions and exploring the perspectives of team members from as many different disciplines as possible. No better way to include and prepare your team for a new direction!
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The results of this workshop will show you exactly what data is missing and what assumptions should be validated with customers, prospects and/or partners you are working with.
Spotting & Setting off
The clear dashboards in the SpotOpp platform provide an integral overview of your product-market-fit.
Confidently decide on your strategy and priorities. See all your opportunities and required adjustments. For each market, and every product. Because every market reacts differently. Has different customer preferences, competitors, rules, requirements.
Strategic insights ensure focus on activities that truly add value. For your entire portfolio. And allow you to justify your decisions and get the buy-in you need.